AI+ Content Creation Workbook
Practice companion to AI+ Content Creators
Practice companion to T2-22.
You read the book. This is where you do the work.
You read AI+ Content Creators, agreed with all of it, and then either kept writing from scratch or leaned on AI until the output went flat. This workbook closes both gaps. Five weeks of exercises on your own content — the CRAFT writing workflow, a repurposing system, a brand-voice editing discipline, and a content-safety habit — plus calibration drills that train you to catch a fabricated fact, a generic draft, or a copyright risk before it publishes. Built by an AI engineering firm for content creators who know the craft is in the judgement — and want AI at the right stage, not the whole job.
- A PRISM prompt library and a research-verification habit that catches a fabricated fact
- The full CRAFT writing workflow run on your own pieces, stage by stage
- A repurposing system that turns one core piece into a week of content
- A brand-voice editing discipline that keeps your content unmistakably yours
- Four calibration drills that train you to catch a fabricated fact, a generic draft, or a copyright risk
A content creator who has read (or is reading) AI+ Content Creators (T2-22) and wants to convert that understanding into working habits on their own live work — real articles, real scripts, real content calendars. In-house content professionals, freelance creators, and creators building an audience.
Also for:CPD cohorts working through the parent book together; content-team leads running a programme; social, video, and copy specialists wanting structured practice.
- Apply the CRAFT Framework and PRISM to produce real written content — deploying AI at the Research and Fill stages while owning Concept and Tune
- Verify every AI-supplied fact, quote, and statistic before it reaches published content
- Build a repurposing system that turns one core piece into multiple formats, and produce video and podcast scripts with AI
- Protect brand voice and creative distinctiveness — editing AI output so it reads as yours, not as generic AI content
- Apply the Marketing AI Safety Protocol and content-specific copyright and disclosure principles, and catch a copyright or safety breach before it publishes
- Week 1
- Prompting and Ideation
- Week 2
- The CRAFT Writing Workflow
- Week 3
- Multi-Format — Video, Podcast and Repurposing
- Week 4
- Brand Voice and Creative Identity
- Week 5
- Safety, Copyright and Ethics — The Marketing AI Safety Protocol
- Back matter
- Skill Summary · Recommended Next Reads · Glossary · Tool Reference
Built by an AI engineering firm for content creators who know the craft is in the judgement — and want AI at the right stage, not the whole job.